(continued)
21. The “Physical License” Strategy
The “printed resale rights license” strategy tells your prospects that you will send them a copy of the license via mail or fax for their records. Many people like to have physical records of important documents in case their computer crashes.
22. The “Army Of Affiliates” Strategy
The “start your own affiliate program” strategy tells your prospects that they can have other people sell the resell product for them. People will imagine making money with your resell product without doing all the work.
23. The “Fire Your Boss” Strategy
The “start your own home business” strategy tells your prospects that they can work from home selling your resell product. Most people rather work when they want to and not be ordered around by a boss.
24. The “Workshop” Strategy
The “step-by-step, live training sessions” strategy tells your prospects that you will actually train them live to sell your resell product. Most people don’t like to be left in the dark or read complicated instructions.
25. The “Ever-Changing” Strategy
The “free updates for life” strategy tells your prospects that your resell product will keep up with the ever-changing world. Many people don’t want to continue to sell products that are outdated.
26. The “Don’t Wait” Strategy
The “24 hours a day, 7 days a week customer support” strategy tells your prospects that you’ll always be nearby any time of the day if they have questions. Most people today have tight, busy schedules and don’t want to wait for help.
27. The “Definition” Strategy
The “here is what (master or) resell rights means” strategy tells your unknowing prospects an easy-to-understand description or definition of resell rights. Most people won’t buy things they don’t understand.
28. The “Win/Win” Strategy
The “create joint venture marketing deals” strategy tells your prospects that they can use your resell product to create joint venture deals with other marketers. You could allow your customers to trade resell rights, start a JV private affiliate program, etc.
29. The “Zero Rights” Strategy
The “comes with full give away rights” strategy tells your prospects that they can give away your resell product and include their own affiliate links. You could also let your customers allow others to it give away to create a viral product.
30. The “Just Upload” Strategy
The “proven, pre-designed web site template” strategy tells your prospects that your resell product comes with a web site they can customize by filling in a few blanks. They can just upload it to their own server and start making money.
31. The “Early Advantage” Strategy
The “special introductory price of” strategy tells your prospects that if they purchase your resell product early, they can have an advantage over later buyers. Most people like to save money.
32. The “All Covered” Strategy
The “well researched product” strategy tells your prospects that your resell product’s topic has been covered up and down. People don’t want to resell a product that leaves them hanging at the end.
33. The “Untapped” Strategy
The “an untapped niche product” strategy tells your prospects that your resell product covers a very rare, unique subject they can profit from. Many people are always in search of untapped niches that aren’t saturated with competition.
34. The “Almost Gone” Strategy
The “(no.) licenses have sold, only (no.) remain” strategy tells your prospects that your resell rights licenses are about gone. It will create urgency and make them act to secure their resell license.
35. The “Current Totals” Strategy
The “current resell license holders have made over ($)” strategy tells your prospects that they could possibly make a lot of money with your resell product. Many people don’t want to be left out of profitable opportunities.
36. The “Never, Never” Strategy
The “never sold before and never will be” strategy tells your prospects that this is their only opportunity to purchase your resell rights license. They will understand once all the licenses are sold, there won’t ever be any more available.
37. The “Invest For Profits” Strategy
The “turn this investment into profits” strategy tells your prospects that your resell product is not a normal purchase but an investment. Most people assume they will make their money back in the short- or long-term.
38. The “Won’t Do Anything” Strategy
The “most people won’t do anything with it” strategy tells your prospects most of your license holders won’t even end up selling your resell product. This will persuade the people that think there won’t be too much competition from the other license holders.
39. The “Hassle Free” Strategy
The “without all the hassles” strategy tells your prospects that they won’t have all the hassles reselling your product like a normal business would. You can tell them they won’t have any product design tasks, web design jobs, copywriting or other tedious work.
40. The “Less Or More” Strategy
The “set your own price” strategy tells your prospects that they are in control of pricing your resell product. People will like the fact that they have no minimum or maximum prices to follow. (continue …)
So what is selling resell rights really all about? When you think about resell rights marketing, what do you think of first? Which aspects of promoting resell rights products are important, which are essential and which ones can you take or leave? Here’s 99 ways for you to turbocharge your resell rights products sales:
1. The “Growing Demand” Strategy
The “(topic) sales increased (no.)% last year” strategy tells your prospects that your resell product is in huge demand and growing steadily. Most people don’t want to resell products that no one wants.
2. The “Tedious Labor” Strategy
The “benefit from other people’s hard work” strategy tells your prospects that they are escaping all the tedious labor involved in creating their own product. Most people like to have someone else do all of the work.
3. The “Grab Your Share” Strategy
The “instantly tap into a ($) market” strategy tells your prospects that the topic of your resell product is in a valuable market. Most people want to grab their share of the pie too.
4. The “Copywriter” Strategy
The “comes with professionally written sales letters included” strategy tells your prospects that they won’t have to spend money hiring a professional copywriter. They also won’t have to spend the time attempting to write their own sales letter.
5. The “Those Look Good” Strategy
The “comes with stunning product graphics” strategy tells your prospects that they won’t have to hire an expensive graphics designer. Most people know that quality product graphics can instantly increase sales.
6. The “Ghost” Strategy
The “it’s almost like having a ghostwriter” strategy tells your prospects that they won’t need to hire an expensive ghostwriter in order to create their own products. Most people like to save money for marketing and advertising expenses.
7. The “Ready To Roll” Strategy
The “ready to sell products” strategy tells your prospects that they can almost instantly start making money reselling your product. Most people know they just have to upload the files to their site and plug in their ordering links.
8. The “Times It By 12” Strategy
The “(no.) new resell products every month” strategy tells your prospects that if they join your resell rights membership web site, they’ll end up with 12 times that amount of resell products every year.
9. The “Loaded Up” Strategy
The “it’s packed with (no.) pages of” strategy tells your prospects that your resell product is loaded with information. Most people think bigger products have more value and will usually pay more for them.
10. The “Brand It” Strategy
The “rebrandable rights are included” strategy tells your prospects that they can include their own product or affiliates links in your resell products. They’ll be able to make more money with backend sales.
11. The “Package It Up” Strategy
The “package them with other products” strategy tells your prospects that your resell product can be sold in packaged deals. Most people know that large package deals sell better than single products if the price is right.
12. The “Free To Profit” Strategy
The “free (or master) resell rights” strategy tells your prospects that they can resell products for no cost and keep all the profits. You could use free resell rights as a lead-in for people to buy your better resell rights products.
13. The “Instant Business” Strategy
The “grab (no.) instant businesses” strategy tells your prospects that they can start and own multiple businesses when they purchase a group of your resell rights products. Most people like to have multiple income streams in case one fails.
14. The “Junk Yard” Strategy
The “these products aren’t the normal junk” strategy tells your prospects that your products are better than the junk resell rights products on the market. Most people will compare your resell rights to trashy ones they have bought in the past.
15. The “Keep It All” Strategy
The “you can keep 100% of the profits” strategy tells your prospects that they won’t have to share the profits with the creator of the product. Most people start out with affiliate programs and eventually want all the profits.
16. The “Only A Few” Strategy
The “limited number of resell licenses” strategy tells your prospects that your resell product isn’t available to everyone on the Internet. Most people don’t want to invest in products that everyone can resell.
17. The “Don’t Charge Them” Strategy
The “use the products as free bonuses” strategy tells your prospects that they can use your resell products to persuade people to buy their products or purchase products through their affiliate links.
18. The “Opt-In Incentive” Strategy
The “use the products as opt-in incentives” strategy tells your prospects that they can give the resell products away to people that opt-in to their e-mail list, e-mail newsletter and/or autoresponder series.
19. The “Content Included” Strategy
The “prewritten promotional articles included” strategy tells your prospects that they don’t have to write their own content in order to promote your resell product. People like to post and submit articles to web sites, blogs, forums, e-zines, etc.
20. The “Hard Copy” Strategy
The “get a free hard copy” strategy tells your prospects that they will also get a physical copy of your resell product. It could be printed on paper, a digital file on a CD ROM or an audio version CD. (continue …)
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When you purchase a digital product (whether it be an ebook, MP3 audio file, video, software script, or whatever …) you will receive a product license with that product. That license will clearly state whether you have Private Label Rights (PLR), Master Resale Rights (MRR), Resale Rights (RR), or Personal Use Only Rights.Private Label Rights products may be re-sold to others and you keep 100% of the profits. You are also allowed to alter the product however you see fit. You also may claim that you are the author, but you can’t claim the copyright to the product. Generally, you are allowed to take that product and modify it in any way that you please. This means you can take the raw product, change it, add to it, take away from it, and claim it as your own! And also, you can place your name on it and market that product as your own. Depending on the terms of the license, you may or may not pass on the PLR to the purchaser.
Master Resale Rights products may be re-sold to others and you keep 100% of the profits. You may also sell the product with resell rights to your buyer if you choose to do so.
Resell Rights products may be re-sold to others and you keep 100% of the profits. However, you may NOT pass along Resell Rights for these products to others.